Free Trial – Money Over Ethics

Case Study

Day 11 – Aftermath of Test #1 and Adroll Rejection

Didn’t get any sales yesterday, but today got 4 sales in one day, after taking Variation #1 live! That’s the highest amount of daily sales ever! First was launch day back in May at 3 sales first day. Adroll.com: Don’t… Read the rest

Case Study

Day 8 – Follow up – Adroll.com Pixel and Optimizely.com Follow Up

No new conversion today, yet! I do have to follow up with several support questions. It seems some of my customers are not the brightest people. I may have to put a step by step guide on the download page… Read the rest

Case Study

Day 6 – Follow Up – Intro to Retargeting by Adroll

Two more sales since last update. One late last night, one early this morning! Both from Variation #1. Sales Conversion: Original (baseline): 1 sale [ 1 / 605 – 0.001653% conversion rate ] Variation #1: 4 sales [ 4 /… Read the rest

Case Study

Case Study – Getting Started With Conversion Optimization

Back in the day, I would try to beat newbies over the head with conversion optimization. I got tired since most people are lazy, and assume their design is already optimized. I tend to fall into that same trap as… Read the rest